Growth & Marketing AUTOMATION

To scale your digital branding

A wide range of interventions:
- Redesign of user experience (UX) and interface design (UI) of websites with a focus on mobile devices (home page, product pages, category pages...)
- Brand space redesign: web applications, websites, social media, email campaigns, online marketing campaigns, contests, etc.
- Creation of commercial animations (redesign of offer banners, landing pages, AMP stories (Google Web Stories))
- Study and structuring of needs expressed by local and central teams (analysis with ContentSquare and competitive benchmarking).
- Creation of customer journeys, management of redesign projects, planning, and monitoring of deliverables production (UX/UI, development, acceptance testing, version management).
- Execution of user acceptance tests (UAT) and follow-up on JIRA ticket processing in collaboration with the quality assurance (QA) team.
- Management of A/B tests, monitoring their impact on performance, and supporting markets.
- Coordination and mobilization of stakeholders involved in projects.
- Supervision of planning and workload of UX/UI designers and front-end developers.