SEO Optimization

How to optimize my SEO? Strategies and best practices

Effective management of Search Engine Optimization (SEO) is a crucial element for online visibility.
At TechLivery, we are committed to implementing strong SEO strategies to enhance your website's performance.
In this article, we will outline the key aspects of SEO optimization that we handle for you.

google keyword planner

Management of relevant keywords (Keyword Planner) and tracking of rankings

The first step of any effective SEO strategy is managing relevant keywords. With our expertise, we use Google's Keyword Planner to identify keywords that best match your industry. We also regularly monitor the ranking of these keywords, identifying opportunities for improvement to maintain or enhance your position in search results.

urls canoniques

Management of canonical URLs, clean URLs, and a crawler-friendly site.

Use canonical URLs to indicate to search engines which version of a page should be indexed in case of duplicate content.
Keep your URLs clean, short, and descriptive for a better user experience and easier indexing.
Ensure your site is easy to crawl by using a robots.txt file to control what search engines can explore.

indexer son site web

Indexation, sitemap, robots.txt

Submit an XML sitemap to help search engines discover all the pages of your site.
Use a robots.txt file to exclude irrelevant content from search results.
Monitor the indexing of your site in search engines to identify any potential issues.

legerete du site

Loading lightness and use of media

Reduce your site's loading time by optimizing images, minimizing scripts, and using caching.
Use media (images, videos) to enhance the content, but ensure they are optimized for fast loading.

google search console

Google Search Console and performance tracking

Use Google Search Console to monitor your website's performance, detect indexing errors, and track keyword performance.
Analyze the data from Google Search Console to identify optimization opportunities.

audit seo

Audit and areas for improvement (Semrush, Ahrefs, Ubersuggest, ...)

Regularly perform an SEO audit of your site using tools such as Semrush, Ahrefs, Ubersuggest, etc.
Identify gaps and areas needing improvement, then develop an action plan.

-Mobile friendly: Ensure that your site is mobile-friendly.

-Google's mobile-first indexing means that ranking is based on the mobile version of your site.

alt text images

Alt text for images

Add alternative texts (Alt text) to all images on your site. These descriptions help search engines understand the content of the images, which can improve ranking.

seo optimal

Key points for a well-referenced site

In summary, SEO optimization is an ongoing task that requires attention and continuous effort.
By following these best practices and using appropriate tools, you can improve your website's visibility, increase organic traffic, and provide a better user experience. Stay updated on the latest SEO trends and adjust your strategies accordingly to remain competitive in the ever-evolving online world.
In conclusion, SEO optimization is a crucial pillar of online success.

At TechLivery, we understand the importance of implementing strong strategies and best practices to improve your website's visibility. Whether it's effectively managing relevant keywords, optimizing URLs, tracking rankings, or ensuring fast loading times, we are here to handle every aspect of SEO.
Our goal is to provide you with optimal online presence, attract a wider audience, and deliver exceptional user experience.
By collaborating with our experienced team, you can expect tangible results, organic traffic growth, and a leading position in your industry on search engines. Your online success is our priority, and we are here to support you at every step of your digital journey.

Feel free to contact us to discuss how we can optimize your online presence and reach new heights.